Soap is universal & is used by all. Can have different fragrances that can appeal to both men & women.
Another is lotion balms & lipglosses. They are truly easy to make. I repurpose 4 oz. glass jars & put my lotion balms in them. I like simplicity so mine are the same recipe, just two ingredients: olive oil & beeswax. It becomes a lipgloss when you put it in the tube lol Especially great for winter care & the elderly as it's all natural.